La Mistralée townhouse, located in the center of Saint-Tropez – has been welcoming CHANEL’s summer boutique for over ten years now.
This time is not different. With it’s exclusive and annually renewed décor that combines classic architecture and contemporary furnishing, CHANEL invites us to dream and to plunge into the world of the House, its codes, and its inspirations. Alongside CHANEL’s signature and emblematic black, white and beige, this season shades of pink swathe the entire boutique. The soft and feminine palette is expressed all over, and continues to the heart of each space with a stone floor in a multitude of pink hues, from nude and powdery tonalities to more intense notes. 
Inside the avant-garde rooms, devotees of the Maison will be able to shop the Spring/Summer 2020 ready to wear collection by Virgine Viard. As for the shoes, the bags and the small leather goods take their place on bookshelves along the walls. The guests can also discover an exclusive selection of watches, such as the iconic J12 as well as jewelry from the Coco Crush collection and makeup hero products… perfect for all the sirens on the French Riviera.
CHANEL’s seasonal boutique in Saint-Tropez is open until October 25th 2020