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PLAY FOR LOVE

First introduced in 1995, the Atlas collection by Tiffany & Co. was inspired by the iconic Atlas clock mounted by Tiffany in 1853 and now on the façade of the famous Fifth Avenue flagship store. The graphic motif appears on an assemblage of jewelry, watches, and accessories that soon became an integral part of the brand’s aesthetics. Twenty-six years later and featuring strong silhouettes, Tiffany & Co. introduces a reimagined Atlas collection, dubbed as Atlas X. The new spin features three effortlessly, different styles: Closed, X and Open beautifully crafted in 18K gold sterling silver and pavé diamonds, the Roman numerals are more angular, structural, and overall, the pieces display impressive silhouettes — a striking contemporary design upgrade reminder to take time into your own hands.