DYNAMIC STILLNESS

#colmaradvss20 #dynamicstillness
COLMAR SPRING/SUMMER 2020 CAMPAIGN
Movement and emotion, a sense of dynamism in plastic pose a body language that expresses strength and determination. This is Colmar’s Spring Summer campaign, shot by the Dutch photographer Viviane Sassen who, through the combination of sculptural compositions, abstract shapes, and loud colors, a distinctive feature of her art, evokes the punchy geometries of minimalist art and the bold but fluid movements of a conceptual dance. The result is an intriguing sequence of strong, audacious, and exciting images. The sense of “dynamic stillness” is exalted by the agile and lively minimalism of the collection, where the refined simplicity of the shapes is underscored by the play of textures and the colors of the fabrics.